The Marketing & Tourism Committee’s main focus: (in order of importance)
Working with the WI department of Tourism to complete the assessment development to enable proper branding strategy of Solon Springs.
GRANTS……Working with the WI department of Tourism WITH Family Fun Days and local government to acquire grants to fund current and new tourist attracting events. Example events that we feel would be beneficial :
Solon Fireworks event
Fat tire bike races
Work with local government to update/move signs/billboards on HWY 53 to better reach the “drive-by” population.
Bring marketing opportunities/ideas to local businesses
Present cooperative ad campaign opportunities. For example, the Forest and Lakes Monthly coordinated ad space campaign.
Out of Scope: It is NOT the focus of the tourism committee to organize the individual advertising of all businesses in Solon Springs. Marketing ideas and opportunities are presented and discussed and each business should then pursue any options that are specifically tailored for their individual business needs.
Business Contribution: Businesses wishing to contribute to the marketing campaign will receive Business Highlight on the Events page of the Visit Solon Springs Website as part of rotating ad gallery. Marketing Campaign: The current drafted Solon Springs Marketing Campaign:
Produced in cooperation with the Village of Solon Springs, the Town of Solon Springs, the Solon Springs Economic Development Committee, and Solon Springs Forward Marketing & Tourism